Bata for the 21st Century: Inspiration for Personal and Professional Growth – 100 Bata Rules
This book presents a unique perspective on the timeless ideas of Antonín and Tomáš Baťa, which were essential not only for the success of their company, but also for the development of their employees, and which still have much to offer today. Author Pavel Hrejsemnou was inspired by the stories of his family, who worked at Baťa or graduated from Bata’s School of Work, and transformed them into the contemporary context of business and personal development.
The book 100 Bata Rules summarizes the key principles of Bata’s philosophy in one hundred chapters – from social responsibility, ethics, financial management to communication, transparency and international growth. Each chapter brings not only historical ideas, but also their application to modern times, thus creating a bridge between the past and the present. This book is not only for entrepreneurs, but for everyone who is looking for inspiration in their personal and professional lives.
„Business is not just about profit, it’s about people, values and continuous improvement.“
Bata’s principles are as relevant today as they were then – which is why this book is an indispensable guide for anyone who wants to achieve long-term success while staying true to their values.
He wrote: Pavel Hrejsemnou
Published by: IDEAIFY s.r.o. 2025
- A5 format – 442 pages
- ePuB
499 Kč
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20 Reasons Why You Should Read 100 Baťa Rules
The ideas and values that Antonín and Tomáš Baťa built and promoted continue to inspire entrepreneurs and the personal growth of individuals. Based on their philosophy of life, 100 Baťa Rules is not just a record of history or theory – it is a practical guide for anyone looking for values, ethics and a sustainable approach to business and life. Here are twenty reasons why this book could be your inspiration.
- Timeless ideas: The Baťa philosophy includes advice that is as valuable today as it was decades ago. The book is therefore beneficial for anyone looking for long-term success that is based on ethics and responsible business.
- Team leadership and motivation: An inspiring approach to team leadership helps create a work environment where every employee knows that their work has meaning and that they are an important part of a greater whole.
- Business Ethics: The book shows that business can and should be based on honesty, which strengthens the trust of customers and employees.
- Quality and Sustainability: The emphasis on the quality of products and client relationships is one of the key elements of the Bata philosophy, which teaches us that short-term benefits should never outweigh long-term reputation.
- Responsibility to the community: Every business should have a positive impact on the environment. The Bata approach to society and employees shows that business is more than just making a profit.
- Financial stability and responsible management of finances: Ideas on how to manage and maintain stability even in uncertain times bring a view of finances as a means, not an end.
- Connecting work and personal life: A philosophy that connects work and personal growth brings a new perspective on the balance between career and personal happiness, which is ideal for all who want to achieve a meaningful life.
- Determination and Perseverance: Overcoming obstacles and tenacity are the main pillars that lead to success. The book inspires stories that show that vision and perseverance lead to sustainable growth.
- Ability to adapt to change: Teaches us how to manage market changes, adapt and learn new things so that the business remains flexible and sustainable.
- Emphasis on innovation: Bata’s philosophy places great emphasis on innovation and provides advice on how to stimulate creativity and improvement in all directions.
- Solid values: Vision and values go beyond immediate success and create the foundation for future growth.
- Openness and transparency: Open communication with partners and employees is the basis for long-term growth. Transparency in relationships leads to a healthy environment where people trust each other.
- Creating a healthy work culture: The book presents an approach that helps build an atmosphere where employees feel valued and that their work has value.
- Long-term planning and patience: Long-term planning is essential for sustainable growth and stability of a business, which is one of the main ideas of the Bata family.
- Personal development: The growth of each individual is reflected in the success of the entire business. Personal development is the foundation that the Bata family philosophy puts first.
- International expansion and cultural diversity: With the idea that expansion brings new opportunities, the book teaches how to understand and respect cultural differences, which is key to global growth.
- Inspiration from the past for the future: Through the stories and values that the Bata family companies promoted, the book provides inspiration for today’s entrepreneurs and for future generations.
- Disciplined creativity: The Bata school of work emphasized discipline and creativity as important values that are interconnected in a successful business and personal life.
- Success as a journey, not a destination: The idea that success is not an end, but a constant process, is the core philosophy of the Bata family. It brings the view that success is a life journey full of learning and development.
- Legacy and inspiration for future generations: The book is suitable for all who are looking for the meaning of business and want to build on values that will stand the test of time.
The book 100 Baťa Rules will teach you that success is not just about work, but about the values that we learn from our ancestors. Antonín and Tomáš Baťa inspired entire generations with their example – perhaps they will become an inspiration for you too.
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